Unaffordable Basics

Athleisure, wearing sneakers to the office and comfort have played a huge part in fashion the last year. With the comeback of the Stan Smiths and the introduction of collections from designers that include hoodies, sweat pants, and t-shirts we are entering the stages of fashion where luxury is no longer a synonym with crazy uncomfortable designs - like back in the nineties or the early 2000s when the clothes from the runways used to look like this:

Christian Dior Couture F/W 2005

Vetements and Gosha Rubchinskiy are only some of the up and coming designer brands that have been bringing out extremely expensive matching tops and bottoms..or shall I dare to call them..tracksuits? Never in our lives did we think the old trend originally brought to us by Juicy Couture of a tracksuit would make a comeback in a grungier, more daring and unexpected way. The Vetements hoodie retails for around $900 and the Gosha jacket retails for 3 to 4 hundred dollars - depending on where you can find it.
Brands like these push a new form of urban/grunge culture that brands like Margiela did in the 90s. Yes, challenging the use of materials and proportions is nothing new, but this re-emergence nearly a decade later is being accepted and promoted more than ever before.

Gosha Rubchinskiy

Vetements S/S 2016

Streetwear is becoming popular thanks to the fact that designers and high end retailers are realizing the influence of street style and letting it influence their designs by changing silhouettes and basically the DNA of brands. Let's not forget Couture season in 2014 - when both Chanel AND Dior used sneakers as couture shoes in their runways, making everyone and their mothers gasp in horror when they saw this for the first time. I guess now I think the Chanel ones are pretty cute, but back then it felt like the end of the world. Talk about more unaffordable basics.

Chanel Couture S/S 2014, which at the time retailed for around $1,100 - but this model is no longer available.

Dior Couture S/S 2014, also retailed for aroun $1,100

Today, the fashion forecast revolves more around the youth than the actual clientele who can afford these clothes - say the old and the rich. So buying into the idea of youth is also captivating for the older generation because they feel like they are more in tune with what is accepted and popular in society. 

I'm so excited to see where this whole trend takes us and what other unaffordable basics will come to life after this. Who knows, maybe there's some crazy socks in the making? 

That's all for now!

Leen-da :)